LeBron /
Nike Pro
Supported the Nike Training brand team with content capture during a live recovery routine with LeBron James and his trainer.
We took an on-the-fly photo and video approach with a super skeletal crew and setup. We purposefully built a simple, small-scale footprint for low impact during LeBron's session. Our goal was to be "out of the way" as much as it was to capture beautiful imagery.
Production, Photography, Videography